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Loom - Async Video & Screen Recording | Klero Resources

A practical guide to Loom: screen recording, async video updates, and sharing. Learn when to use Loom instead of meetings and how to make short, clear videos.

Loom

Loom is async video messaging: record your screen, camera, or both, then share a link. Viewers watch when they’re ready. No scheduling, no live call. This guide focuses on what makes Loom useful for product teams: when to use it instead of meetings, how to record and share effectively, and how it fits with Slack, email, and other tools.

How to get started with Loom

Why loom fits product work

  • Async updates - Record a walkthrough, demo, or status update once. Send the link. Recipients watch on their time. Cuts “can we hop on a call?” for one‑way updates.
  • Screen + camera - Show your screen and your face in one video. Useful for demos, feedback on designs, or explaining a flow. Viewers see context and tone.
  • Fast to create and share - Install the extension or app, hit record, stop, get a link. No export or upload step for basic use. Share in Slack, email, or docs.
  • Comments and reactions - Viewers can leave timestamped comments. Use for feedback on a specific part of the video without writing long paragraphs.
  • Integrations - Slack, Notion, and other tools. Post a Loom link and it can unfurl or embed so people watch without leaving the app.

    • Core concepts that matter

    Recording: screen, camera, or both

    Screen only - Record your browser, app, or desktop. Use for demos, walkthroughs, bug reports, or “here’s how this works.”

    Camera only - Record yourself talking. Use for short updates, intros, or when you don’t need to show an app.

    Screen + camera - Picture‑in‑picture: you in a corner, screen in the rest. Use when you want to show both the product and your reactions or explanations.

    Choose the mode that matches the goal. For “watch this flow” or “here’s the bug,” screen (or screen + camera) is usually best. For “quick update from me,” camera‑only can be enough.

    Where to record from

    Chrome extension - Record from any tab or from desktop. Quick to start; good for ad‑hoc recordings from the browser.

    Desktop app - Record any window or full screen, with or without camera. Use when you need to show desktop apps or more control over what’s captured.

    Mobile app - Record from your phone. Use for short updates on the go or for mobile‑specific feedback.

    Record Your Screen and Camera with the Loom Chrome Extension

    Editing and sharing

    Trim - Cut the start or end of the video before sharing. Use it to remove “wait, let me get ready” or dead air.

    Title and thumbnail - Set a clear title and (where supported) a thumbnail so recipients know what the video is about before they click.

    Privacy - Share by link (anyone with link, or restricted to your org/team). Use “only people you invite” or “team/workspace” when the content is sensitive.

    Comments - Enable comments when you want timestamped feedback. Disable when you’re sending a one‑way update and don’t need replies on the video itself.

    Viewers and engagement

    View tracking - See who watched and how far they got. Use it to follow up (“this part is important-see 2:30”) or to notice when someone hasn’t watched yet.

    Reactions - Simple emoji reactions (e.g. 👍) let viewers react without typing. Use for lightweight “got it” or “approved.”

    Replies with video - When the product supports it, viewers can reply with their own Loom. Use for async back‑and‑forth when a short video beats a long thread.

    Practical habits

  • Keep most Looms short - Aim for 1–5 minutes for updates and demos. Longer is fine for workshops or deep dives, but label them clearly.
  • Say the goal upfront - In the first 10–20 seconds, say what you’re showing or what you need from the viewer. “In this video I’m walking through the new checkout flow-feedback on the copy and layout by Friday.”
  • Use timestamps in the description or comments - “0:00 intro, 1:20 demo, 3:00 ask” helps viewers jump to what they need.
  • Share where people already are - Drop the link in the relevant Slack thread, email, or doc. Don’t rely on “check Loom” as the only place you post.
  • Close the loop - If you asked for feedback or a decision, follow up in chat or email with a summary and next steps after they watch.

    • When loom isn’t the fit

  • Real‑time discussion - If you need back‑and‑forth, questions, or negotiation, use a meeting (Zoom, Teams, etc.). Use Loom to prep or to send a recap after.
  • Highly sensitive or confidential - Prefer a live call or a tool with stricter access and retention controls if the content must not be stored or shared by link.
  • Long training or workshops - Loom can host them, but longer videos are harder to skim. Consider a proper course platform or live session for heavy training.

    • Pricing (high level)

    Free - Limited recording length and basic sharing. Enough for trying it and for light use.

    Starter / Business - Longer videos, more storage, team features, and (on some plans) AI features (summaries, chapters). Enterprise - SSO, admin controls, and compliance. Check Loom’s pricing for current details.

    For product teams, Loom is a strong default for async demos, feedback, and updates. Use it to cut unnecessary meetings and to make it easy for others to watch on their own time.

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